Dave Kinnear, an executive coach, criticizes the overemphasis on SEO, suggesting it may not always bring desired results and can be counter-productive, as modern consumers trust personal referrals more.
Evangelist for Courage
Dave Kinnear, Executive Leader Coach, emphasizes the necessity of courage in leadership to inspire constant adaptation amidst relentless change in the modern business environment.
The Road Not Taken
Dave explores leadership lessons in Robert Frost’s poem “The Road Not Taken” on the Leadership Insight Podcast, emphasizing individuality, intuition, risk-taking, accountability, and reflection.
AI — Ethical Premortem
Dave Kinnear discusses the impact of AI on leadership and business, emphasizing the need for ethical considerations and strategic planning to leverage its benefits and avoid disadvantages.
Situational Priorities
Business Purpose: The new pecking order for business purposes is Employee, Customer, Vendor, Community, and Shareholder. The Business Roundtable puts customers before employees. I disagree with that. However, it is a step in the right direction.
Serendipity—Again
Recently I joined a few fellow photo club members on an outing to a nature preserve. My wife decided to tag along. We had several reasons for getting out despite the pandemic restrictions. One of them was that a cleaning crew would be in our home during the morning, and we usually find somewhere to go that is safe so that we can leave our home to them. Another reason was that we are going a little bit stir-crazy.
The outing made sense for us. The club members are COVID aware and careful. Masks are required, we would all be outside, and social distancing is enforced. The surprising thing was that this nature center is about 15 minutes from home, and we never knew it was there.
Changes in B2B Sales
Slow Messaging: When I was in the corporate world, we had an understanding that a human being would answer the phone no later than the second ring. Even when I had an executive assistant, she was to pick up the call. And, if she was not at her desk, I had to pick up the call. Those days are long …
Fear, Uncertainty, and Doubt
Forecasting is Treacherous Business: According to Linda Yueh, Adjunct Professor of Economics, this year and next are likely to be filled with uncertainty. She names the events we all know are on everyone’s minds—Brexit, US-China trade tensions, and European Union reforms. Since Professor Yueh’s specialty is economics, she goes on to point out that those disruptions are occurring at a …
Top of Mind
Artificial Intelligence (AI): Based on what I observe in the business world, AI is going to continue being in our collective consciousness for some time to come. Many thought this was going to be a fad—and with reason. The promise of AI drastically changing our world has been around for several decades. However, we in the technology world have not …
Efficiently Providing What Isn’t Wanted
Management: When the markets for our products or services are reasonably stable and predictable, managing performance makes sense. We are, however, no longer in such a world. Managing will lead to performing to short term goals while missing the fact that markets may be moving away from us. Managing focuses on mitigating uncertainty by making business processes predictable and efficient. …