Let's Get Real

Book Review: Let’s Get Real by Mahan Khalsa

Dave Kinnear1-On Leadership, Book Reviews

This book is a definite must for those who are selling the intangibles of services to clients. Khalsa is blunt and too the point. For example: “There is no guessing.” He makes it very clear that we must drill down with our questions to find out exactly what the client/customer needs by way of solutions. By using the acronym “ORDER,” …