John Wallingford (located in the Dallas, TX area) helps CEO’s / Owners / Senior Executives of small to mid-size companies develop stronger leadership teams, increase the value of their businesses and spend more time on their strategic priorities and valuable relationships.

As a strategist, confidant, and trusted advisor, he brings over 40 years of successful experience in P&L / Executive Management and Senior Marketing & Sales leadership roles in highly competitive and rapidly changing technology businesses from Fortune 500 (Avery-Dennison, Hughes Tool, General Electric) to SMB and entrepreneurial settings.


John focuses on:

  • executive leadership,
  • strategy development and
  • alignment of expectations/resources/rewards.

Listening; asking powerful questions; facilitating self-discovery; challenging assumptions; building confidence to take action; change management / resilience; accountability; P&L / analytics, strategy development; investing in culture; possibility thinking; continuous learning; time-span; scale-scope-complexity; EQ; currencies of life.

Clients benefit from John’s clarity, balanced strategic / tactical perspective and experience in numerous industries and business models.

In currencies that count and matter most, his most rewarding & highest impact contributions are as an executive coach, mentor and trusted advisor since 1997. Becoming a Vistage Chair in 2004, he led peer advisory groups of CEO’s & their senior leaders in CA & TX. Results include: increased valuations, funding, prioritizing culture as an imperative, crisis management, career growth, organization design & leadership development, partnerships, M&A transactions, succession planning and exits. John was honored with the Chair Excellence Award 3 times.

Private clients value John’s insightful questions, focus on turning possibilities into realities and outperforming their personal & professional goals.  
• Who challenges your assumptions?
• Who holds you accountable for your commitments?
• Does your culture value candor, courage and collaboration?
• Is the value of your company increasing?
• What currencies are you using to measure your life?
• Are you reaching your desired personal & professional outcomes?

He graduated with MBA – Marketing from the UCLA – Anderson School of Management, and BS Business Administration – Marketing from Northwestern University. In addition, he participated in numerous advanced management and leadership programs including General Electric and Avery-Dennison.


John Wallingford
Advising Leaders in Growing Companies